Etrusca

North American TV jewellery seller Milor asked ushadesign and Bridger Graphic Communication to create the promotional material for one of their brands: Etrusca. The existing logo was paired with a warm, bold, vibrant colour palette based on earthy Italian tones and Etruscan art.

The overall Italian effect was enhanced with the use of the Tuscan countryside imagery and gold tones, and of course, Italian olive oil was offered as a gift to select clients. We art directed and designed the visual identity, the promotional material, ads, packaging, website as well as the photographs done in collaboration with Sergio Tornaghi.